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FINANCIAL POTENTIAL OF THE ENTERPRISE: ASSESSING METHODOLOGY

Автор: Sveta on .

Bogma O., Kamins'kyj S., Gutnyk P. Finansovyj potencial pidpryjemstva: metodyka ocinjuvannja. Scientia Fructuosa. 2022. № 2. S. 36-47. https://doi.org/10.31617/1.2022(142)03

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DOI: 
https://doi.org/10.31617/1.2022(142)03

UDC 658.14:330.341.1]:338.2
JEL Classification: А14; В10; М20

 
BOGMA Olena,
Doctor of Sciences (Economics), Professor,
Professor of the Department of Economics and Business Finance
State University of Trade and Economics
19, Kyoto St., Kyiv, 02156, Ukraine
ORCID: 0000-0002-5637-6010
o.bogma@knute.edu.ua
 
KAMINSKYI Serhii,
PhD (Economics), Associate Professor, Associate Professor
at the Department of Economics and Business Finance
State University of Trade and Economics
19, Kyoto St., Kyiv, 02156, Ukraine
ORCID: 0000-0002-4884-1517
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HUTNYK Polina,
bachelorof science Specialization "Economy"
Kyiv National University of Trade and Economics
19, Kyoto St., Kyiv, 02156, Ukraine
ORCID: 0000-0002-1594-5221
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FINANCIAL POTENTIAL OF THE ENTERPRISE: ASSESSING METHODOLOGY

Introduction. Strengthening of the financial potential is one of the main factors of effective and systematic development of the enterprise in the current crisis conditions of domestic enter­prises, which are complicated by the Russian-Ukrainian war, the annexation of the Crimea and the impact of the COVID-19 pandemic.
Problem. It is important to choose a correct methodology for a comprehensive assessment of the financial potential of the enterprise, which would quickly identify its internal capabilities, strengths and weaknesses.
The aim of the article is to summarize the existing methodological approaches to assessing the financial potential of the enterprise, develop­ment and justification on this basis of the metho­dology of integrated assessment of financial potential of the enterprise taking into account the selected functional components.
Methods. Methods of analysis and synthesis, analogies, comparisons, induction and deduc­tion, generalization, the system approach theo­retical generalization and formulation of con­clu­sions were used in the article.
Results. The main approaches to assessing the financial potential of the enterprise are sys­tematized.The authors concludethat there is no single generally accepted approach and metho­dology. A new assessment methodology based on the calculation of the integrated indicator, which was tested on the example of PJSC "Ukrhydro­energo", is proposed.
Conclusions. The authors have developed the integrated methodology for assessing the level of financial potential of the enterprise, which provides the calculation of an integrated indicator for each functional component and general integrated indi­cator, which allows comprehensive coverage of key components of financial potential and use data contained in open financial statements.
Keywords: financial potential, assessment of financial potential, functional component, assessment methodology, financial indicators.

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