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DISTRIBUTION OF FINANCIAL PRODUCTS IN THE CONTEXT OF INSURERS AND BANKS COOPERATION

on .

UDC 336.009.6:[368.023.1+336.71]
 
YERMOSHENKO A.,
 
Candidate of Sciences (Economics), Senior Lecturer at the Department of Finance of KNUTE
 
DISTRIBUTION OF FINANCIAL PRODUCTS IN THE CONTEXT OF INSURERS AND BANKS COOPERATION
 
The article considers the categories of intermediaries, participating in realization of financial products at cooperation of the insurer and bank; substantiates the correlation of complexity of financial product and method of distribution, interrelation between the basic components of financial products distribution process; offers the scheme of powers division of representatives of bank and insurance company at all stages of financial products management.

  DISTRIBUTION OF FINANCIAL PRODUCTS IN THE CONTEXT OF INSURERS AND BANKS COOPERATION